Episode #3: Selling in Three Directions: The Art of Distribution Sales with Kyle Raffel

In this episode of the Redlist Distribution Download podcast, host John welcomes Kyle Raffel as the guest speaker. Kyle, the sales manager at Palmer Holland’s Plastics Additives group, shares his industry journey, emphasizing the importance of relationships with suppliers and customers.

This episode discusses his career at Palmer Holland and highlights topics such as early fieldwork, pioneering new markets and products despite limited initial knowledge, and balancing personal and professional commitments. This conversation explores the multifaceted nature of distribution sales: selling to suppliers, customers, and internally. Kyle shares insights into identifying market opportunities and understanding customer needs, specifically in the niche field of plastic additives.

This discussion touches on resilience and motivation in sales, drawing inspiration from family, financial goals, and personal achievements. Kyle emphasizes the importance of maintaining a positive mindset and knowing that success always comes in cycles.

Tune in to gain valuable perspectives on the distribution industry and strategies. Whether a sales professional or simply interested in the fuels, lubricants, and chemicals industries, this podcast will offer you insights into strategy, leadership, and selling in a complex market.

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Redlist Lubrication Management  Software Live Demo

The Redlist Lubrication Management Software demonstration environment is not a personal free trial. You do not have to enter your payment information to access the free trial, and you are not required to subscribe at the end of the trial to continue usage.

It is a prepopulated live environment which means:

  1. The data is wiped and reset every night.
  2. Any changes you make in the environment will not be saved to the following day.
  3. Do not add any personal or proprietary information to the demo, as other users may see the data you input.
  4. Do not add any personal or proprietary information to the demo, as other users may see the data you input.

This demo is intended for desktop computer use. It is not optimized for Mobile or Tablet. The use of the DIY demo to build your own competing software is expressly prohibited.